Kate Somerville | 2022 Brand Refresh

I worked closely with the Creative Director to refresh the look and feel of the brand by developing new photography direction and design across all touch points in print and digital. This included redesigning our website, emails, product detail pages, social media, paid ads, video content, print collateral, and visual merchandising design, encompassing photography art direction, icon + sticker illustration, typography, e-commerce design for email and site, Sephora VM design + renderings, and packaging design.